Want to set up a promotion to encourage more direct bookings through your own website?

Whether you are offering a Free Breakfast or Discounted Rates, iBex can help you set this up to achieve more sales.

Incentives for customers to book direct...

Booking direct through the property means you know exactly who you are dealing with, and you know exactly where your personal details are being stored.

We keep your details confidential, and you can rest assured we do not provide or sell this to any third party advertising companies.
We provide a secure Payment Card Industry certified credit card storage system, so you can be sure your details are kept safe. All credit card details are deleted 60 days after your departure.
Booking direct means you can communicate directly with friendly staff at the property who know the local area and can answer any of your questions. We all know it can be frustrating at times dealing with third party offshore call centres.
Booking direct through the property means you can also book additional options such as breakfasts, dinners, tours etc that are only available exclusively on their own website

Below we have easy to follow instructions that will show you how to set up your own agent booking screens, so that you can offer discounts/promotions so that guests are encouraged to book directly through your own website.

If you are wanting to offer your guests a discount or added extra when booking, then the easiest way to do this is to set up an Agent and Selling Group in iBex. This way the discount will be applied automatically, and you can also keep track of bookings/discounts in your reports.

We are now going to create a new Front Booking Screen template that you can use on your website.

The main purpose of setting up a new booking screen template is so you can have Rates and Extras that are only applicable to the Agent and Selling Group that you set to be used.

  • You will need to go to Search/Maintain Booking Screens in iBex, which you will find under the Website Feed heading. If you do not see this option then please email support@seekom.com and ask to be upgraded to out new front booking screens.
  • Click on the orange New Template button at the top right of the page.
  • You will then see a popup box, and you should select the New Template (Single Property) option.

You are now ready to add your new booking screen template to your website.

Promote your new website special

You can view our demonstration page here. You will notice if you make a booking that a Mandatory Extra will be added to the booking automatically as we have set up in step 1.

Now that you have set up your new Agent Booking Screens, and added this to your website, all that is left to do is to promote your new special.

  • You could utilise Email Templates in iBex to send a link to your promotional booking page to any future or past guests.

We are planning an enhancement - Task Scheduler - that will allow you to essentially use iBex for marketing emails (and much more). It will allow you to select guests based on your filter options, such as all guests that have previously booked through online agents. You will then be able to select to send an email to this group.
​For now you can use Retrieve & Search Bookings and use the Filter option to generate a list of your desired marketing group. You can then Export this and use the export with any email marketing software such as MailChimp.

  • You could deploy an Adwords campaign to help reach your target market. This is typically what online giants such as Booking.com will use, as it ensures that your Ad will be placed towards the top of the Search Results when a customer searches in Google by your chosen search term such as below.

  • You could create any promotional marketing print material to send to your target market. This could include a QR Code which allows your customers to scan on any smartphone and be taken to your new promotional website page.